UNITED STATES: The streaming landscape is on the cusp of a seismic shift as Netflix, the reigning giant of on-demand content, contemplates a surge in prices for its ad-free plans. This manoeuvre could prompt nearly half of its loyal subscriber base to sever ties with the platform.
A recent survey has exposed the stark reality: 39% of Netflix users are prepared to bid farewell if prices surge. Another 31% are eyeing the more affordable, ad-supported alternative. A mere 29% are willing to bear the brunt of heightened costs.
This price hike is slated to debut in the US and Canada, where the ad-free tier currently commands $15.99.
Following suit, Disney, another juggernaut in the streaming realm, has also announced impending price hikes for its services, including Disney+ and Hulu. This decision underscores Disney’s confidence in its content reservoir and its quest for profitability in the streaming arena.
Nevertheless, these price escalations are nudging viewers to reevaluate their media subscriptions, seeking ways to trim monthly expenses.
In response, experts are advocating for a strategic approach to subscriptions. Viewers are advised to scrutinize their household service usage meticulously and tactically toggle plans based on their activity. By subscribing only during active periods and pausing during lulls, viewers can save money without compromising on their viewing preferences.
Ultimately, viewers are urged to regularly assess their media subscriptions, making necessary adjustments to ensure they’re maximizing the value for their money. By adopting a strategic stance and making informed decisions, consumers can adeptly manage their monthly expenses while still indulging in their cherished shows and movies.
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