UNITED KINGDOM: McLaren F1 has announced a significant addition to their partner portfolio with the arrival of DP World.
The Emirati logistics firm has become the official logistics partner of the McLaren F1 team. The Woking-based team states that the deal will allow the team’s supply chain to be “faster, smarter, and more sustainable.”
The partnership between McLaren F1 and DP World is vital in a globe-trotting sport like Formula 1. McLaren anticipates on-track benefits from a clearer and more coordinated global supplier network.
The deal includes the branding of DP World on McLaren’s 2023 challenger, the MCL37, and Lando Norris and Oscar Piastri’s race suits.
CEO of McLaren Racing, Zak Brown, said he was excited about the partnership and was glad to have DP World join the team.
He emphasised the importance of logistics in a global sport like Formula 1.
Brown says that DP World’s smart solutions will help the team improve the efficiency of its partners and supply chain network, which will lead to better performance on and off the track.
Mohammed Akoojee, DP World’s COO of Logistics, added that the company takes great pride in leading innovation in global supply chains. Akoojee believes the partnership with McLaren F1 will showcase the company’s logistics capabilities.
McLaren and DP World share sustainability values, including reducing motorsports emissions.
The partnership is an excellent opportunity for both companies to enhance the sport by providing innovative, transparent, sustainable, and cost-efficient logistics solutions.
The partnership is also a fantastic opportunity for DP World to showcase its logistics capabilities in the dynamic motorsports sector.
The McLaren MCL37 is set to be unveiled on February 13th, the same day that Aston Martin launches the AMR23.
F1 fans worldwide can’t wait to see how this partnership will impact the McLaren team and the sport as a whole.
With DP World’s smart solutions and McLaren’s commitment to sustainability, this partnership is sure to change things in Formula 1.
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